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LUIS VETTORAZZI

Committed and inventive copywriter with 2 years of agency experience. Keen in collaborating in the conception and execution of groundbreaking advertising. Focused in crafting scripts, effective headlines and impactful slogans. Well-rounded with sales and account management experience.

Instagram: @elvetto

LinkedIn: /luisvettorazzi/

(305) 395-2829

Miami, FL. United States.

Expertise

• Copywriting • Social media advertising • Scriptwriting • Strategic thinking • Public speaking • Sales • Adobe and Microsoft • English • Spanish • Italian • Portuguese •

WORK EXPERIENCE

MARKETING ADVISOR

Insorsa | Guatemala | 2016

Brand design, image development, and market positioning, for energy consultant start-up. Execution of BTL material, management of social media accounts and direct sales strategies.

ACCOUNT EXECUTIVE

FCB Dos Puntos Crea | Guatemala | 2013 – 2015

Account Executive for various clients including Nivea Guatemala, Super Autos Jack, Motinsa, and Casa Médica. Provided campaign coordination, project organization and media management of print and audiovisual.

SALES EXECUTIVE

SIP | Guatemala | 2012 – 2013

Sales, customer service, and energy efficiency advising for home, business and buildings. Direct sales for built-in home automation systems and energy saving devices.

VARIOUS COURSES

  • Dale Carnegie, Young leadership training. – 2008
  • 4th Urban Marketing Congress, URL Guatemala. – 2010
  • Dale Carnegie, Advanced Sales training course. – 2012
  • Antigua Advertising Festival. – 2015
  • One Club Creative Bootcamp at The Community, Miami – 2018

EDUCATION

MASTERS IN MASS COMMUNICATION AND COPYWRITING

Miami Ad School & Florida International University

Miami, FL.
2017-2018

 

DIPLOMA IN FINANCIAL ANALYSIS

Panamerican Business School & Tecnológico de Monterrey

Guatemala City
2016

 

BACHELLOR’S DEGREE IN MARKETING AND ADVERTISING

Universidad Rafael Landivar

Guatemala
2010-2014

CONNECT